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Information Literacy Modules

How can I evaluate a brochure or pamphlet?

Why is the purpose of this publication?

  • Inform (e.g., appliance warrantee, museum exhibit list of artworks)
  • Explain (e.g., product manual, how to knit a sweater)
  • Persuade (e.g., why adopt a healthy lifestyle, a political candidate's view on an issue)

How does the organization's purpose affect the presentation or omission of information?

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